Marketing to Machines: Why Your Next Customer Might Be an AI Agent
We’ve built an entire industry on the idea that brand love leads to brand loyalty – that if you can […]
BA-Creator
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Case Study: Making AI Real with Brand Avatar & Dell Technologies
THE CHALLENGE AI is shaking up the creative world, but the big question remains: can it enhance artistic expression without […]
Case Study: Old Mutual Transforms Event Engagement with Live Avatar
THE CHALLENGE At a recent corporate event, Old Mutual set out to engage its delegates in a way that was […]
What is Brand Avatar?
Human faces have been proven to be far more memorable than non-face-like images, so isn’t it time that you bring […]
Digital People Are Changing Customer Service in a Way Chatbots Cannot
Over the years, customer service has changed – and continues to do so, but most notably, it has gone from […]
Falling for ChatGPT-4o: Exploring the Possibility of AI Relationships Like in ‘Her’
If you’ve seen the latest advancements to ChatGPT-4o in action, it probably is not too far-fetched to wonder: Can you […]
The Digital People Market in Africa: A Future of Growth and Innovation
Digital people, digital humans or virtual avatars powered by artificial intelligence, are set to revolutionise various industries by providing realistic […]
Face it: Your Brand Needs to be More Human
We are living in a time where digital communication often happens before any face-to-face interaction, yet, we still crave that […]
Make way for the Digital Humans
Let’s be clear – I’m not referring to Gen Y or Gen Z, nor am I referring to the next […]
Generative AI: Exploring ownership and authorship
Generative AI continues to be the most talked-about technology, however, one can’t help but wonder who owns the work created […]